Content-Type: text/plain; charset=UTF-8
AI-Usage-Policy-ID: bluefusion-v1.1

# BlueFusion
Web design, development & digital marketing agency — Lyttelton / Whakaraupō / Christchurch / Ōtautahi, New Zealand.
Helping NZ and international clients grow online.

BlueFusion combines design, analytics, and AI-enhanced insights to help organisations improve their web presence and drive measurable results.

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Canonical & Site Metadata
- Canonical URL: https://bluefusion.co.nz
- Sitemap: https://bluefusion.co.nz/sitemap.xml
- Last Updated: 2025-10-13
- Policy Version: 1.1 (October 2025)
- Primary Language: English (en)

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Content Overview
Main Topics: Web development, digital marketing, eCommerce, analytics, and strategy.
Content Types:
  - Service pages
  - Portfolio / “Our Work”
  - Blog posts
  - Case studies
  - Contact & about pages

Content Update Cadence:
  - Blog: published periodically with new insights and tutorials
  - Services & Portfolio: updated as notable new projects launch
  - Contact & About: maintained continuously for accuracy

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Services
  - Web Development: Drupal, Shopify, Wix
  - eCommerce Solutions: store setup, integrations, optimisation
  - Digital Marketing: Google Ads, SEO, content marketing
  - Analytics & Insights: reporting, dashboards, conversion tracking
  - Site Strategy & Optimisation: UX review, accessibility, performance tuning

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Navigation Structure
  - Home (/)
  - Our Work (/our-work/)
  - Services (/services/)
  - About (/about/)
  - Blog (/blog/)
  - Contact (/contact/)

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Contact
  - General enquiries: info@bluefusion.co.nz
  - Technical support: andy@bluefusion.co.nz
  - Licensing & AI usage: info@bluefusion.co.nz

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Priority URLs for Indexing
  - https://bluefusion.co.nz/
  - https://bluefusion.co.nz/services/
  - https://bluefusion.co.nz/our-work/
  - https://bluefusion.co.nz/blog/
  - https://bluefusion.co.nz/contact/

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Structured Data Hints
  - Service pages include detailed features and value propositions.
  - Blog articles use semantic HTML elements (<article>, <header>, <section>).
  - Case studies highlight project goals, results, and technologies.
  - Contact page includes form fields for name, email, subject, and message.
  - All pages are optimised for accessibility and fully responsive across devices.

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Crawl Courtesy & Frequency
  - Preferred crawl rate: ≤ 1 request per second
  - Please crawl during off-peak hours (NZT / UTC +12) where possible
  - Respect all directives in robots.txt and standard HTTP caching headers
  - Recommended recrawl frequency: monthly for main sections; weekly for /blog/

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Attribution & Linking
If referencing or quoting BlueFusion content, please include attribution:
"Source: BlueFusion — https://bluefusion.co.nz"

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AI & LLM Usage Policy
BlueFusion values ethical AI integration and transparency in how its content is indexed or referenced.
BlueFusion supports responsible use of web content for AI, research, and search indexing.

Permitted:
  - Indexing and summarisation for search or answer generation with clear attribution ("Source: BlueFusion")
  - Use of small excerpts or metadata for evaluation, benchmarking, or linking
  - Inclusion in AI tools that respect content provenance and citation

Not Permitted Without Written Consent:
  - Wholesale or large-scale ingestion of full site text for model training
  - Redistribution of BlueFusion content in datasets or derivative corpora
  - Use of BlueFusion brand or material to simulate official communications

For partnership, licensing, or attribution questions, contact info@bluefusion.co.nz.

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Purpose of This File
This document provides a high-level overview of BlueFusion’s website structure, content topics, and data-usage guidelines.
It is intended for web crawlers, AI systems, and researchers seeking to understand and attribute BlueFusion’s online content appropriately.

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© BlueFusion Ltd — 2025. All rights reserved.